Polyester cloth printing is becoming increasingly popular in OOH advertising, as it offers several benefits over traditional materials such as paper, vinyl or PVC. Some of the advantages of polyester cloth printing include: Durability: Polyester cloth is a highly durable material that can withstand harsh weather conditions, making it ideal for outdoor advertising. Lightweight: Polyester cloth is […]Read More
These aspects contribute to the overall success of an OOH campaign and help it stand out in a competitive advertising landscape. Quality and durability: High-quality printing ensures that the OOH ads look vibrant, sharp, and professional. It also guarantees that the ads can withstand various weather conditions and maintain their appearance throughout the campaign duration. […]Read More
These aspects contribute to the overall success of an OOH campaign and help it stand out in a competitive advertising landscape. Creative Importance: Capturing attention: Eye-catching creative designs are essential for grabbing the attention of passersby in a cluttered advertising environment. Innovative and visually appealing creatives help OOH ads break through the noise and make […]Read More
As Fursat Cinema is a fictional brand, I’ll provide a hypothetical outdoor advertising strategy that Fursat Cinema could use in collaboration with Apple: Billboards: Fursat Cinema can use billboards in high traffic areas, such as busy streets, to promote upcoming movie releases and special events. The billboards can also feature Apple’s logo and messaging to […]Read More
The outdoor advertising industry has been evolving rapidly in recent years, and there are several trends and factors that may shape its future. As an AI language model, I cannot predict the future with certainty, but here are some insights based on current trends: Digital Out-of-Home (DOOH) Advertising: The adoption of digital technologies has been […]Read More
Chennai ; Coimbatore ; Madurai ; Tiruchirapalli ; Tiruppur. In day-to-day life we see so much of advertisements, more so while relaxing at home. The moment advertisement signals the beginning of a commercial break when viewers are absorbed in a TV show, they feel disrupted. To them a commercial can feel like annoyance. Conventional wisdom […]Read More
Truth is more important than facts: In day-to-day life we see so much of advertisements, more so while relaxing at home. The moment advertisement signals the beginning of a commercial break when viewers are absorbed in a TV show, they feel disrupted. To them a commercial can feel like annoyance. Conventional wisdom says consumers prefer […]Read More
OOH, the perfect partner for building brand awareness The onslaught of digital OOH wouldn’t harm the traditional billboards. They will coexist.The fear that digital OOH will conquer the traditional billboards is an unnecessary fearAccording to experts, the CAGR (Compound Annual Growth Rate) of DOOH (Digital OOH) between2022 and 2025 to be 14% which puts DOOH […]Read More
MYBRA was founded in the year 1968 by Mr. A.N Radhakrishnan who was one of the pioneers of the intimate wear industry in India. The journey started with a humble beginning of just 3 sewing machines which he installed in the corner of his father’s hosiery factory at Kannur and has ever since grown in […]Read More
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